3 New HubSpot Data Centers: HubSpot’s Global Infrastructure Expansion

HubSpot has jacked up its capacity for large data clients, unveiling three new data centers in Australia, Canada, and the USA.

This HubSpot global infrastructure expansion solidifies it’s commitment to host larger and enterprise-level clients looking to scale with HubSpot.

As a HubSpot Elite Solutions Partner, we’re here to guide you through these updates. So, let’s ponder the question ‘What’s more to it’?

Everything You Need To Know About 3 New HubSpot Data Centers

What, When, and Where?

HubSpot operates in over 135 countries, with a growing user base of 238,000+ companies. As this number rises, so does the need for greater data capacity and continued performance. To address this necessity, HubSpot maintains a global network of secure data centers, ensuring fast, reliable, and safe data management.

HubSpot had only two data centers earlier, in the European Union (Germany) and the United States East (Virginia). The number has now raised to five with 3 new HubSpot data centers in:

• Oregon (United States West)
• Montreal (Canada)
• Sydney (Australia)

The 3 new HubSpot Data Centers became operational last week, on February 4, 2025. With this promising reliability for data hosting, HubSpot now aims for large-scale businesses and ensures higher availability, scalability, and security for its users worldwide.

The Current HubSpot Cloud Infrastructure

HubSpot primarily relies on cloud-based hosting platforms, utilizing leading cloud providers such as Amazon Web Services (AWS) and Google Cloud Platform (GCP) for storage, computing, and networking.

HubSpot employs a microservices architecture, distributing services across multiple servers in different data centers. Since July 2021, HubSpot offers an AWS environment in the European Union (Frankfurt, Germany) to cater to customers’ region-based preferences for data hosting.

According to speculation, AWS is likely used for global scalability, redundancy, and failover mechanisms. Atop AWS, HubSpot also uses Google Cloud for analytics, AI capabilities, and additional cloud computing resources.

To ensure security, HubSpot’s cloud infrastructure providers hold SOC 2 Type II and ISO 27001 certifications, among others, ensuring adherence to stringent security and data protection standards.

What’s in it for you—The significance of HubSpot Regional Data Centers

Why HubSpot Users Should Feel Amazed about Regional Hosting?

The multiple regional data centers not only encapsulate the greater performance possibilities but also redefine the scalability beyond data regulation barriers and data quality. HubSpot global infrastructure summarises its efforts to empower businesses to operate seamlessly, no matter their scale or location.

With 3 New HubSpot regional data centers, there’s always more to it. Let’s see the huge opportunities that lie in it.

Reduced Latency – Increased Performance

• Faster CRM Interactions: It takes less time to process commands with a regional data center, so now you have a CRM that delivers unmatched performance at scale.
• More Responsive Automation: Workflows will trigger faster, ensuring that lead nurturing, follow-ups, and customer engagements happen without lag.
• Better Customer Experience: HubSpot CMS users who leverage HubSpot for development and database can now enjoy offer better user experience.
• Improved Data Synchronization: Syncing large amounts of customer data across integrations (e.g., eCommerce, ERP, and analytics tools) will be more efficient.

Data Residency & Localization

• Compliance with Regional Laws: On top of complying with PIPEDA (Canada) and Australia’s Privacy Act, HubSpot has opened ways for organizations that are required by their data regulatory authorities to store data in authorized regions only.
• Support for Strict Local & Industry Regulations: Certain industries such as healthcare, FinTech, etc are required to follow strict data residency policies. Such businesses can now adopt HubSpot without concerns over cross-border data transfer.
• Quicker Access to Data: Data stored closer to a business’s operations means quicker retrieval and better assurance of control over their data.
• Better Customer Trust: There’s no doubt, that customers are more likely to trust businesses that ensure data integrity and keep their data within their country’s borders.

Optimized Uptime & Redundancy

• Seamless Failover Support: If any one of the HubSpot data centers experiences an issue, operations can automatically switch to another center to prevent disruptions.
• Stronger Disaster Recovery Measures: Data is backed up and distributed across secure locations, ensuring business continuity in case of unexpected failures.
• Reduced Downtime Risks: The HubSpot global infrastructure expansion prevents service outages, ensuring CRM tools remain available during crucial business hours.
• Stable Architecture: Load balancing and failover mechanisms provide greater stability, even during peak hours.

Regulatory Compliance & Security

• Data Encryption Improvements: Advanced security protocols will ensure better protection against data breaches.
• Stronger Access Controls: Businesses can implement stronger authentication and authorization measures to safeguard sensitive information.
• Reduced Cyberattack Vulnerabilities: With enhanced security layers, businesses can reduce risks related to data leaks, phishing attacks, and unauthorized access.

Scalability & Future-Proofing

With HubSpot now supporting growing data volume, enterprise-level businesses can expand easily. They can run their CRM operations without worrying about performance degradation.

Moreover, it can now provide more flexibility for advanced businesses to run complex automation and analytics without system strain. This also mitigates complex integration and CRM implementation for larger businesses.

Considering Migration to the New HubSpot Data Centers?

Migrating to a different HubSpot data center can be propelled by the number of reasons discussed above. If you’re clear about the HubSpot data center migration, let’s see what you must be first assured of.

Can you choose the data center of your account?

The HubSpot data center migration tool is available exclusively available for any paid customers. Thus, the HubSpot free account cannot be migrated. For new paid customers, HubSpot assigns a data center based on their location. Existing customers may be eligible to migrate if a more suitable regional data center becomes available. Moreover, only Super Admins can schedule the migration.

What locations are available for HubSpot data center migration?

Currently, the HubSpot data center migration is only available from the United States East (Virginia) HubSpot data center to another regional data center. HubSpot has 5 data centers—Frankfurt (Germany), Virginia (USA), Oregon (United States West), Montreal (Canada), and Sydney (Australia).

Can you lose any data during migration?

HubSpot ensures to secure your customer object records, historical data, workflows, reports, and analytics. But, there could be a variety of effects of migration on HubSpot tools. For instance, HubSpot Payments is removed from your account if migrating outside USA data centers. In case, you do not have any transactions, then HubSpot Payments too is migrated. Also, Sandboxes aren’t migrated, you loose them. Also, if you cannot migrate if sensitive data settings is enabled.

How long does the HubSpot data center migration take?

HubSpot capped the migration at up to 36 hours, but most migrations can be completed within 8 hours of initiation.

Can you cancel or reschedule the data center migration?

Absolutely, yes! You can cancel the migration completely two days before the scheduled migration and no data will be lost. Also, you can reschedule it from the HubSpot data hosting settings in your account.

Is the HubSpot migration tool safe?

HubSpot has all the safety checks in place. In severe cases of issues during migration, the HubSpot migration tool can revert all the data back to the original account. Read the HubSpot data processing agreement carefully before initiating the migration. Also, if you notice any issues during the migration, you must contact HubSpot support.

Should you back up your data before migration starts?

HubSpot keeps a backup of your account data and suggests there is no need to back up your data. All the backups are deleted post-migration, and new backups are created in your new data center for disaster recovery measures.

How to check the HubSpot Data Hosting Location in your account?

To view your HubSpot data hosting location,

• In your HubSpot account, click the Settings icon.
• In the left sidebar menu, click Account Defaults.
• Click the Data Hosting tab.
• Find the section for HubSpot data hosting location, you can see where your data is hosted.

Check out this article for the prerequisites and the setup to migrate your account data to another HubSpot regional data center.

Greater Opportunities Await!

HubSpot has ensured you the opportunities for scalability and came out prepared for the future. With five data centers across the planet, the renowned CRM platform promises the capabilities you need to grow bigger and stronger.

The stronger global infrastructure, will minimize latency, optimize uptime, and deliver a more responsive user experience. Beyond performance, these data centers are to reinforce security, redundancy measures, and compliance with industry standards.

Therefore, whether scaling operations, meeting data compliance requirements, or ensuring uninterrupted access, HubSpot’s global network enhancement has hoisted a green flag to fulfill modern business needs.