The orders will be synced in the eCommerce pipeline with stages: Checkout Abandoned, Checkout Pending, Processed, Shipped, Canceled, Checkout Completed.
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HubSpot Magento Integration
Connect your Magento store to sync all your crucial business data with HubSpot in real-time like orders, products, deals, line items, abandoned carts, and many more.
Need help integrating HubSpot and Magento? See our service page
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From thriving startups to established enterprises, our customers are at the heart of everything we do around building transformative strategies—grounded in trust, innovation, and a shared vision for growth.
HubSpot Magento Integration is one of the most efficient solutions for connecting your Magento 2 store to HubSpot.
You can use this Magento HubSpot integration to sync your Magento store data to HubSpot CRM for easy automation, management, and reporting of your data.
- Personalized targeting with segmentation
- Abandoned cart recovery for more revenue
- Smooth data sync for easy data management
- Powerful workflows to automate boring tasks
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Marketing Automation Workflow
You can use and create workflows on the basis of RFM segmentation, customer details, abandoned cart recovery, and other data. It’ll automatically create ready-to-use workflows like Customer Nurturing, ROI Calculation, Order Recency and more.
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Customer Segmentation with RFM Ratings
Segment your customers on the basis of RFM (Recency, Frequency, and Monetary) ratings. Determine how recently a customer purchases, how frequent the purchase is made, and how much a consumer is spending, and other buying traits.
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Smooth Abandoned Cart Recovery
Sync your abandoned cart data to HubSpot so you can make better efforts to recover it.. You can also see the customer’s abandoned cart on the Magento panel. This will help you send out follow-ups for lead recovery.
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Create Contacts in HubSpot
Contacts store data about your customers like name, email and more. HubSpot creates default properties in every account for key information storage. Few properties like lifecycle stage properties are automatically populated by HubSpot.
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Campaigns to Measure ROI
Keep track of your campaigns easily, track how much revenue your campaigns are generating, what is the ROI(Return on Investment), what is the conversion rate, etc. You’ll need to create a new campaign inside.
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Easy Contact Segmentation
Segment your customers to make better marketing decisions for customer engagement and lead conversion. After the successful configuration, you get ready-to-use smart lists in your HubSpot account.
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Export Historical Data to HubSpot
Export data from your Magento store like products, contacts/customers, deals/orders, line items to HubSpot. You can also export abandoned cart details depending upon user selection during the export process.
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Detailed Error Logs
Check your magento dashboard to track any error that occurs while syncing data to HubSpot from Magento through the cron. When you know the reason behind the error, you take better and appropriate action to resolve it.
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Pipeline Deal Stage Mapping
You can select your HubSpot pipeline and then map your Magento order status with HubSpot deal stages to ensure your orders move into the right stage whenever the order status changes for better order tracking.
HubSpot Magento Integration Addons
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1. HubSpot Magento Guest User Syncing
Sync your guest users data to HubSpot so you can pitch them offers that convert them into regular buyers.
Read More -
2. HubSpot Magento Two Way Syncing
Sync your contacts data from HubSpot to Magento and vice-versa using this bidirectional syncing addon.
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3. HubSpot Magento Field Mapping
Map your Magento fields with HubSpot CRM properties to sync and store your contacts’ data in the right fields.
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What HubSpot Magento Integration Can Do?
Effective Contact Segmentation
This HubSpot Magento 2 Integration encompasses over 90 custom HubSpot properties and 7 HubSpot lists that help you segment your contacts on multiple aspects for precise targeting.
Workflows to Automate Painful Tasks
This Magento HubSpot connector comes with more than 30 workflows that help you automate your repetitive and boring tasks you need to perform every day.
Abandoned Cart Recovery for More Revenue
Abandoned cart can play the antagonist in your business’s story. So avoid them by recovering them through the help of abandoned cart recovery workflows and dynamic email templates.
RFM Segmentation for Buyer-focused Targeting
Segment your contacts based on their buyer behavior using RFM segmentation to send the right offers to the right user at the right time that more likely converts.
Order Status Mapping with HubSpot Deal Stages
Map your Magento order status with HubSpot deal stages so you can easily track the movements of your orders, track your revenue, and forecast your sales.
Don’t Just Go With What We Say!
We believe more in data-in-action than just words and so our clients. We have worked with many eCommerce businesses to step up their performance metrics, together.
– Nobananas
Hangarku Maxido –
This app is great! I used the integration as expected.
Alex Mark –
It is smooth integration to transfer data from Magento to HubSpot and fast custom work delivery.
Jax Parsio –
The most intelligent people always there to help me…
The most intelligent group of people I’ve come across. Their apps WORK and are as described. Without their HubSpot Integration, it won’t easy to decrease by abandoned cart rate. But their app seamlessly exported my Magento data to HubSpot instant-on based on my Magento cron. I’m highly impressed and their support team is amazing. Highly recommended!
Max –
Just like this plugin. I believe to recommend to all.
Kaosiso Anaekwe Dizz –
I am using their plugin to integrate my website with HubSpot and it works hassle-free!!
Stephe Marg –
I would like to thank the MakeWebBetter for everything!
I would like to thank the MakeWebBetter support team, they really help to grow our business. They answer fast and always have a solution! They helped me to integrate HubSpot with Magento and it’s working perfectly! I don’t think I could do it myself alone. I have never met this kind of support from other services of any kind! Thanks to the development team, they always available on my technical queries.
Russell Jim –
Great team, fast and attentive at every time!
The team member was super helpful and quick at fixing the issue I had. I have been on several other chats today and this app was the only one which could help, advise and fix my issue. highly recommend their services! thank you!
Oleander Gears –
Very easy to use and world class CRM integration!
This app is so easy to use and the customer support team is great! They’re always available and are able to provide quick solutions.
Prashant –
Customer support from the developers has been top-notch!
I used this integration to help me sync products and orders to hubspot. The process is very easy (basically automatic). If your cron are different then it is still possible to sync manually as well, although the process requires an extra step within the app. The app also has a lot of other useful features which I have not used yet. I will update this review after gaining more experience with the other features. Customer support from the developers has been top-notch! They are more than willing to hop on a call and provide support and make customizations to the app if needed. I have been speaking to my rep, and I am very happy with the willingness to help from everyone on the MWB team. I am very impressed with this HubSpot integration with Magento and also look forward to using the other integrations later this year.
Philipp Ott –
The perfect connector between HubSpot and Magento.
The connector is working fine overall and everything we need in addition is easy to customize via MakeWebBetter. Support is always reachable and finds a solution for every problem.
Mitterrutzner Dave –
I would 100% recommend this app for your Magento store to increase your revenue.
MWB plugin is an absolute must for your Magento store, it is such a helpful app for exporting your products from Magento to Hubspot and other great syncing platforms. they take all the hard work out of manually having to do this, as it is automatically managed. Very easy to use and the customer service is excellent and always there on chat for help and advice. I would 100% recommend this app for your Magento store to increase your revenue.
James –
Screen review assistance, Great so far!
Currently using the app, I set up a call today to discuss the error messages when trying to export products. MakeWebBetter explained the steps and was able to help by reviewing my screen and products as well. Great App so far.
Claudia Sharma –
Great customer service – always available when needed
Thanks to the MakeWebBetter integration, we can provide excellent customer service. All data related to a customer can be synced by using the MWB integration.
Boudewijn Dekker –
The plugin works straight out of the box. The installation process was fairly quick. Any delays in the process were primarily due to complexities on the Magento side as well as custom requests outside of the standard features of the plugin. MakeWebBetter provided a stellar customer support all the way through. Always available when you needed them. Very responsive and knowledgeable. It is a pleasure working with them.
Calming Aesthetics –
Good experience were all this app will prove to be very useful in the future and current and it is definitely worth to improve the sale by sinking all the product seimlessly from Magento to HubSpot.