HubSpot Academy: An Honest Review 2023

HubSpot Academy is one of the best platforms which provide free-online certification. Today, various e-learning platforms and resources are available that provide extensive marketing and business-related courses.

To achieve excellence in your business and career, you need to have a smart strategy. Most importantly, enhancing your skills and knowledge base is only possible via proper training in whatever domain you are working or aspiring to work in.

Read More: Why Go HubSpot?

Have you ever had a chance to check HubSpot training videos?

Don’t worry if you have little or no idea about it. I’ll help you explore what HubSpot Academy is all about, the valuable certification courses with frequently asked HubSpot questions, and the HubSpot Academy reviews inside out!

Without any delay, let’s start with an introduction to the HubSpot academy.

What Is HubSpot Academy?

HubSpot Academy is the world-class leader in free-online training for inbound marketing, sales, customer service, and content management. Leading HubSpot Academy is expertise in extensive courses, mini-lessons, and singular-topic courses.

The HubSpot Academy is an initiative started by HubSpot so that people can grow their businesses without facing any difficulties. Since 2012, HubSpot Academy has continuously made efforts to provide the best learning solutions. So that people won’t be unaware of the latest business trends.

Also, it focuses on educating HubSpot Software so that users won’t face issues while utilizing it. They can smoothly market, sell, and grow their inbound businesses.

Leading experts design the comprehensive courses and resources offered by the HubSpot Academy.

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Is HubSpot Certification Useful?

1. Professional Growth

HubSpot Academy courses are highly recommended for growing professionals. It helps to keep them updated with the latest digital trends in digital marketing, sales, and many more.

2. Skills Enhancement And Show Off

HubSpot Academy has become one of the best platforms for skills enhancement. Also, the HubSpot Academy courses are globally recognized and accepted.

You can make your profile stronger with the help of these certificates. You can add these certificates to your LinkedIn profile to show your current or future employer.

3. Grow Your Business

Learn better and grow faster with these HubSpot Academy courses. Build smart strategies, attract more leads, convert them into customers, and delight your customers without hurdles.

Learn from the best industry experts to stay updated. Get deep insights and expertise from them. Become successful in your business.

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Are HubSpot Certification Respected?

HubSpot Academy is adopted by around 20, 000+ people. If the question is about respect, then ask the 165,000+ people who have benefited from HubSpot Academy’s globally recognized qualifications.

HubSpot Academy has become one of the trustworthy platforms. 165,000+ professionals have completed these courses.

They have become certified with HubSpot Academy. 60 000+ people are awarded annually by it.

Now, HubSpot Academy courses are available in different languages, such as English, French, German, Japanese, Portuguese, and Spanish, so that there will be no language barrier in learning.

Various universities have adopted these courses in their educational programs. The following are the educational partners of the HubSpot Academy:

  • Universidad Tecmilenio
  • Ulster University
  • Universidad Sergio Arboleda
  • Howard University
  • Louisiana State University
  • New York University
  • University of New Hampshire
  • Wayne State University
  • Florida International University
  • Morgan State University
  • UMass Amherst
  • Wake Tech66uuyjjhkemui4iu4knical Community College
  • The University Of Auckland
  • Bentley University
  • St.Clair College
  • Purdue University Northwest
  • Emerson College
  • Sheridan
  • Champlain College
  • Texas A&M University
  • California State University
  • Emlyon Business School
  • Northeastern University
  • Baldwin Wallace University
  • University of Missouri- St.Louis

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What Are the Benefits of HubSpot Academy?

HubSpot Academy is a path toward growth and development. There is not one, but a list of HubSpot certifications that have a total benefit for you.

Additionally, the Hubspot Academy’s extensive library of free courses is beneficial to both new and experienced web marketers. Because the main focus is on online marketing, this is the place to go if you want to learn and grow.

Moreover, official certificates provide considerable value to your work and can be used to boost your web marketer’s credibility.

The Top Benefits of HubSpot Academy
  1. Free Courses
  2. Ease Of Use & Flexibility.
  3. Resume Anytime With a Track of Your HubSpot Training!
  4. Test Your Knowledge
  5. HubSpot Study Groups
  6. Mobile Compatible

1. Free Courses

If you google digital marketing or inbound marketing courses right now, you will find a list of paid courses. Consequently, the truth is, sometimes education is simply not available. Courses and certifications are costly, and not everyone has extra income to spend on educational resources.

Do you have to pay for HubSpot Courses?

A slew of online learning platforms, such as Udemy and Coursera, all charge for their courses. Hundreds, if not thousands, of dollars, can be spent on them. That’s a lot of cheddar, in my opinion.

On the contrary, here in the HubSpot Academy, you will find all the free courses in one place. You won’t need to run here and there for knowledge. Also, users will have unlimited access to them.

A vast list of topics is covered in them. Each HubSpot course consists of insights and expertise. Speed up on trending business topics with these free courses.

HubSpot Academy’s mission is to transform the way people and companies grow by offering free online training for the digital age.

You only have to create an account on HubSpot. After creating an account, you can start your desired course. These courses are globally organized. Various universities have started these courses in their educational programs.

As a result, you can become experts in various domains for free such as

  • Inbound Marketing
  • Social Media
  • Email Marketing
  • Content Marketing
  • SEO
  • Inbound Sales, and many more

What else do we get with HubSpot academy courses for free?

With each HubSpot course, you will get study guides, practical exercises, minimal quizzes, and a final certification exam. Get the content type you want- course, lesson, eBook, or template.

2. Ease of Use Use & Flexibility

After your HubSpot academy sign-up, the classes, HubSpot courses, and certification, everything is at your ease.

You can easily learn these best HubSpot Academy courses online. You can pause the course anytime and start it whenever you want. By clicking on My Learning on your HubSpot account, you can view your learning status.

As an online learning platform, HubSpot courses are all yours to complete anytime at your will.

Additionally, the most attractive feature is transferring all your certificates to a new email address. Also, you can save the courses and lessons.

Subsequently, if you wish, you could continue them later on.

How Long are the HubSpot Academy Courses?

The HubSpot Academy offers beginners, intermediate, and advanced courses at all levels. The course duration can be 30 minutes or less, 30 minutes to an hour, 1-2 hours, 2-3 hours, or 3+ hours. You can enroll in one or more courses at a time.

Can students use HubSpot Academy?

According to HubSpot, every student should have the opportunity to learn how to establish and grow an internet business.

That’s why their software is available for free in college and university classes. To learn more about HubSpot’s marketing platform, read here.

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3. Resume Anytime With a Track of Your HubSpot Training

Everyone aspires to be multi-talented in today’s fast-paced environment. Is it possible that you’re one of them? Do you intend to finish the certification and expand your knowledge? Do you find it difficult to manage your time and complete the course?

Don’t be concerned! HubSpot gives you plenty of time to finish the course. You can also pick up where you left off on your learning journey. It will help you save a lot of effort and time.

That is to say. Ideally, you would have needed to find the top resources, like ebooks, pdfs, videos, and blogs for learning marketing and other kinds of stuff. However, along with HubSpot training videos, you get additional resources related to the HubSpot course.

For instance, links to the-

  • Transcript of HubSpot training video
  • Related blogs on the topic
  • eBook or study guide
  • Downloadable ppt, etc.

Furthermore, it is not about doing everything at a single time. With HubSpot resume your learnings after any interval.

Moreover, completing the HubSpot certification at any stage of your career path can help you bridge the knowledge gap.

4. Test Your Knowledge

You can analyze your performance through quizzes and tests. View the completed courses as well as the in-progress courses. Also, you can track your team learning progress and view the awards your team members have earned.

Additionally, it does not even get monotonous! There are quick multiple-choice questions that are fun to answer!

How long does it take to complete the HubSpot certification course?

With great flexibility and a user-friendly interface, users can complete the HubSpot certification course in a matter of a few hours. Different courses are of different time lengths. Starting from 30 minutes, these HubSpot training courses can go upto 6 hours or more.

However, these have breaks in the form of interactive quizzes with a final assignment with a timer at the end of the course.

How long is the HubSpot certification valid?

The validity period of HubSpot certifications is uniquely different. Here is a list of the same:

Certification Validity period
Inbound Marketing 25 months
HubSpot Marketing Software 13 months
HubSpot Contextual Marketing 13 months
Content Marketing 25 months
Email Marketing 25 months
Social Media 25 months
HubSpot Design 13 months
Growth-driven Design 25 months
Inbound 25 months
Inbound Sales 25 months
HubSpot Sales Software 13 months
Developing a Sales Plan 13 months
Sales Enablement 25 months
Selling Sales Services 13 months
Delivering Sales Services 13 months
Growth-Driven Design Agency 25 months
Agency Partner
(for HubSpot agency partners only)
25 months
Client Management 13 months
Delivering Client Success 13 months

How many times can you take the HubSpot Exams?

While taking the final assignment after completing the entire 4-8 hours course, you can retake the exam as many times as you desire. Additionally, HubSpot will score you based on your correct answers. They will email your score breakdown to you within 24 hours.

As mentioned above, HubSpot certificates also have validity. For instance, my HubSpot content marketing certificate will expire on December 2023. Henceforth, what will I do? Retake the exam for a renewed certificate!

Similarly, you can either retake just the exam or revise the entire course before retaking the assessment.

HubSpot Study Groups

What’s the use of learning strategies and new marketing concepts, if you do not get to share them or practice them?

HubSpot never fails to bring in new ways to engage its users. HubSpot study groups are one platform that has marketers and learners from around the world sharing their experiences.

That is to say, you can also explore Study Groups to prepare for exams and ask questions. Some popular HubSpot study groups are for:

  • Content Marketing
  • Social Media
  • Inbound
  • HubSpot Marketing
  • Inbound Sales
  • SEO
  • Email Marketing
  • Video Marketing
  • Custom Quote Template Beta
  • Sales Enablement

Here, you can broaden your knowledge alongside other professionals worldwide. For instance- you can

  • Join the Content Marketing Study Group to connect with other content marketers > Make a smart content strategy.
  • Get expert advice from the HubSpot Academy professors > Share your thoughts, ask queries, and get inspired! All-Winners!

Mobile Compatible HubSpot Training

Do you know how many people have smartphones worldwide (May 2022)?

According to Statista, there are 6.648 billion smartphone users now, which equals 83.72 percent of the global population. No reason why HubSpot academy training courses shouldn’t be accessible via smartphones and tablets!

Consequently, HubSpot Academy has now become available on mobiles.

The HubSpot iOS and Android App has permitted users to utilize the HubSpot Academy App and its resources. Explore the content, enjoy the videos, give quizzes, and more on your mobile phones.

  • Go to the More menu > click Academy to access the HubSpot Academy on mobile devices.
    Below are the links through which you can download the HubSpot App:

iOS App Store: https://apps.apple.com/us/app/hubspot/id1107711722
Android Play Store: https://play.google.com/store/apps/details?id=com.hubspot.android&hl=en_IN&gl=US

How To See HubSpot Certifications In 2023? (For Your Business + Careers)

“Inbound marketing training, HubSpot marketing certification, HubSpot blogging course, HubSpot design certification, etc, etc,…”

Does any of these certifications sound vague to you? I’m sure you’ve heard of all these terms enough. Whether you’re a long-term or newbie marketer, designer, or aspiring business owner, you will never fail to use these HubSpot certificates!

Are HubSpot Courses Worth it in 2023?

A few reasons to not ignore HubSpot academy are as explained further follows

  1. Execute Theory & Strategy Real-Time
  2. Support Your Subjects & Win Over Client/Recruiter’s Trust
  3. Improve ROI with New Strategies
  4. Become a Master In HubSpot Software
  5. Know & Hit Your Targets
  6. Choose domain-specific HubSpot course

1. Execute Theory & Strategy Real-Time

Obtaining practical knowledge is one of the major issues that we all confront. Especially in marketing. We can learn conceptually through books and the internet, but we will not be able to apply that idea in the real world.

HubSpot Academy addresses this issue by delivering content through videos. HubSpot videos are so powerful that, you may use the HubSpot tool practically without any difficulties. And each video module guarantees it.

Isn’t it fascinating? Reading the text is less informative than watching the video. As a result, HubSpot certification will assist you in developing your skills by allowing you to apply the principles in a practical setting.

2. Support Your Subjects & Win Over Client/Recruiter’s Trust

No one will ask for proof of your knowledge if you are HubSpot certified because HubSpot is a well-known resource.

Because people only acquire the certificate if they pass the test and complete the practical exercise. It’s apparent that they have the requisite understanding of the core ideas if they finish the HubSpot certification.

You won’t need to demonstrate your expertise in a specific area if you’ve completed the HubSpot certification course.

Additionally, HubSpot certifications can attract potential collaborations if you are a freelancer.

Moreover, if you’re working for an organization or a HubSpot agency, it can benefit in building brand name and trust. All you need is your HubSpot credential.

Will HubSpot certification exams help me get a better job?

Completing these exams is a great method to demonstrate to others that you understand the course subject and can apply that knowledge to HubSpot operations within a business.

While getting these certifications does not guarantee employment, it is a good method to demonstrate to a potential recruiter that you have the necessary abilities for a given position.

Additionally, if you already have one, HubSpot certificates are rewarding for sure. This takes us to our next question.

Should I put HubSpot Certification on my resume?

I don’t see why not. Whether you are a professional or a fresher marketer, HubSpot certifications look good on your resume. Forever they add value to your skills and achievements.

3. Improve ROI With New Strategies

So, let’s consider any organization’s main purpose for a moment. Above all, it is to boost income and productivity in the business. Isn’t it? Yes, of course! Everyone wishes to earn more money by performing excellent work.

Again, let’s consider content marketing. In 2021, content marketing revenue was estimated to reach $66 billion. It would reach $76 billion in 2022, according to Statista. As a result, content marketing revenue will continue to climb during the following few years, reaching $137 billion in 2026.

Do you want to improve your performance as well? To begin, simply obtain a HubSpot certification.

You will learn about new tactics and plans after completing the HubSpot certification course. You will receive better results in your business by producing more visitors to the website by using those techniques in your business, such as inbound marketing, inbound recruitment, etc.

As for me, I’m requesting HubSpot accreditation because it has helped me think outside the box and develop innovative ways to convert visitors into potential clients. Particularly through content marketing.

Additionally, whenever I go through HubSpot resources, I always learn something new.

4. Become a Master In HubSpot Software

Whenever people use new software, they mostly face difficulties understanding and running it. Become a pro in utilizing HubSpot software.

Did you know that 43% of sales reps do not know how to exploit HubSpot software completely? As a result low customer acquisition rate. And why? Because they are unable to work with HubSpot CRM.

To avoid such problems- HubSpot Academy provides training for HubSpot Marketing Hub Tools, Sales Hub Tools, Service Hub Tools, CMS Hub Tools, Developer Tools, Account Setup, and other Integrations.

Marketing Hub Tools Sales Hub Tools Service Hub Tools
  • Ads
  • Blogs
  • CTAs
  • Campaigns
  • Design Manager
  • Landing Pages
  • Forms
  • Email
  • CRM
  • Contacts
  • Lists
  • Snippets
  • Reports
  • Search Engine Optimization
  • Templates
  • Social
  • Website
  • Workflows
  • Deals
  • Documents
  • Prospecting
  • Meetings
  • Contacts
  • CRM
  • Reports
  • Tasks
  • Snippets
  • Sequences
  • Automation
  • Knowledge Base
  • Customer Feedback
  • CRM
  • Contacts
  • Reports
  • Tickets

Additionally: CMS Hub Tools/ Developer Tools/ Account Setup/ Integrations

5. Know & Hit Your Targets

Earning HubSpot certification and having a thorough understanding of the product is the greatest method to adopt a new strategy in your company. You might acquire new ideas for refining your company’s goals by listening to and watching the HubSpot training videos.

Don’t you want to gain new skills and put them into practice in your company to help it grow and meet its goals? Yes, you do!

Allow me to share a personal story with you.

Previously, I only checked top blogs, but after completing my inbound marketing certification, email marketing certification, and contextual marketing course, I can create content with so many other improvement factors.

Subsequently, I keep checking for new HubSpot courses whenever I get time.

6. Choose Your Domain-Specific Course

You can undeniably choose your desired course from the available courses. Courses are categorized under marketing, sales, service, website design, web development, and data privacy.

Some of the best HubSpot certification courses are- Inbound Sales And Marketing, Content Marketing, Inbound, Social Media Strategy, and Email Marketing. There is something for every profile.

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7. Enhance Your Knowledge With Deep Learning

HubSpot Academy aims to provide in-depth knowledge, global-industry understanding, and growth-driven strategies. It offers various- courses, projects, certifications, and software training.

With each course, you will get:

  • Explanatory Videos
  • Slides
  • Transcript
  • Workbook
  • Study Group
  • Worksheets
  • Tools To Run
  • Templates
  • Blog Posts To Read
  • Websites To Explore
  • Interaction In HubSpot Community
  • HubSpot Training Classes
  • Checklist

HubSpot Academy has included theoretical knowledge as well as industry experiences. Various industry experts and tech leaders have shared their experiences in the courses.

They have talked about- how they have grown, what problems they were facing, and how they tackled them.

Hence, HubSpot Academy provides a track to enhance the knowledge base. You can increase your knowledge potential, critical thinking, and decision-making ability.

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How to Get Started With HubSpot Academy?

I’m sure after knowing so many great HubSpot academy reviews, you’re eager to know how and where to get started with it.

Here is what you need to do:

1. Sign up for HubSpot Academy. Click here. Fill in the required details, like your name, email address, the field of work, job role, organization name, etc.

2. Select the courses you would like to study about. Explore the wide range of HubSpot certification courses.

If someone asks you now how to get HubSpot certified?

3. That’s all there is to it. You’ll get access to various focus areas once you sign up, including marketing, sales, and service.

Each category has a variety of certificates to choose from.

After you complete any course, generate and download the certificate from your account. Now publish your certificate. All you have to do now is edit credentials on your LinkedIn profile and let people see that you are a HubSpot-certified individual.

Is HubSpot certification recognized?

Global Recognition and Acceptance HubSpot credentials are internationally recognized, so earning one raises your stock value. Their certificates are expected to assist you in developing your career and business, regardless of where you live.

There are roughly 25 certification courses in HubSpot. You can complete free certifications and add industry-recognized badges to your LinkedIn profile to advance your career and business.

Get certified today and join the 200,000+ professionals who have used HubSpot Academy to advance their careers. Here are a few HubSpot courses that might grab your attention.

HubSpot Marketing Courses

Under the HubSpot marketing courses, you can find the following categories:

  1. Automation
  2. Content Marketing
  3. Email Marketing
  4. Inbound Marketing
  5. Lead Generation
  6. Reporting & Performance
  7. Search Engine Optimization
  8. Social Media
  9. Web Design

HubSpot Sales Courses

The sales-related HubSpot academy courses focus on the strategies that give you higher sales with the right lead nurturing and management. These include

  1. Contact Management
  2. Inbound Sales
  3. Sales Enablement

Services HubSpot Academy Courses

Notice this CRM Stat: 73 percent of business leaders recognize a direct link between customer service and corporate performance. Hence, you need to try these service-related courses.

  1. Contact Management
  2. Inbound Services

Web Design, Development & Privacy

These courses mainly talk about HubSpot CMS for developers, and growth-driven design courses for agencies.

New Free HubSpot Academy Courses

The leading experts are always there to help you learn new marketing tactics. Consequently, HubSpot academy has brought multiple courses in the past 2 years.

Here are some HubSpot academy courses worth your time and attention-

  • Delighting Customers with Content Marketing: 5 videos, 35 min

Create a content marketing plan with the best tips to keep your customers engaged and delighted.

  • Inbound Marketing Optimization: 7 lessons 26 videos 8 quizzes 4 hours

Make improvements to your inbound marketing strategy by creating successful inbound marketing campaigns. Additionally, discover important consumer information.

  • LinkedIn Marketing for Business: 3 lessons, 10 videos, 3 quizzes, 1:21 hours

Establish a strong basis for a successful LinkedIn approach. Create a natural LinkedIn following and LinkedIn marketing campaign to increase brand awareness and attract clients.

  • Revenue Operations: 9 lessons, 32 videos, 9 quizzes, 5:10 hours

This course will provide you with a great basis to build on if you’re in RevOps or want to be. It’s packed with factual information from current RevOps specialists who will teach you all you need to know to succeed in the field.

  • HubSpot CMS for Developers: 4 lessons, 34 videos, 3 quizzes, 3:04 hours

Learn the use of CMS tools to produce a wide range of materials and make the most of them to streamline your workflow and boost your productivity.

  • Excel for Marketers: 3 lessons, 11 videos, 3 quizzes, 1:13 hours

To gain insights, format data in Excel, and employ formulas, try this HubSpot training course to sort data and generate pivot tables. Now, you can make your dashboard using your metrics.

  • Digital Marketing: 9 lessons, 37 videos, 11 quizzes, 4:04 hours
  • Digital Advertising: 3 lessons, 6 videos, 3 quizzes, 48 min
  • How to advertise on Instagram?: 3 lessons, 6 videos, 3 quizzes, 48 min

You’ll learn how to create an Instagram ad plan to help your business succeed in this session.

  • HubSpot CMS for Marketers
  • Instagram Marketing Strategy

Final Break-Down: An Honest Review of HubSpot Academy

Pros

  1. You can learn these courses from a basic level. You can test your learning ability through quizzes and tests.
  2. It provides ease of learning. You can resume your course from wherever you have left.
  3. It provides burden-free learning. Each course is subdivided into short videos.
  4. The courses are designed by highly qualified, experienced professionals, the best HubSpot trainers, and tech leaders.
  5. Broaden your learning path. Get the best learning, industry exposure, growth tips and tricks, and updated content.
  6. Resources are extremely helpful for gaining detailed knowledge.
  7. It provides the best support to learners.
  8. You can add these certificates to your LinkedIn profile.

Cons

  1. Time-consuming courses require deep learning.
  2. Limited to specific fields such as inbound marketing, social marketing, SEO, content marketing, email marketing, and inbound sales. There are possibilities of more courses.
  3. Available only in selected languages. HubSpot can make the courses in other languages too.
  4. Theoretically well-explained courses. HubSpot can add more practical values to the courses.
  5. The strategist should include more strategies and planning in the courses for achieving the output.

Learning Today To Stand Out!

With recent advancements in data-driven marketing and technology, staying updated with the latest digital trends has become significant. It may happen that your business strategy has become outdated.

So, it would help if you keep your business strategy updated according to the new transitions happening. Also, it would be best to forecast your planning, goals, and smart strategies to avoid any hindrances.

Keep growing and learning with the HubSpot Academy. It doesn’t matter wherever you are. What matters is what you are doing to achieve your goals. Give some time to speed up your learning progress. Stay ahead of your competitors and never be outdated.

Hence, all I am saying is you should definitely give it a try. I can’t be the only one so impressed by HubSpot Academy courses.

I’m sure you found this article helpful if you’re reading this. Yes? Then let us share this article with your friends and family and drop your comments.

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