How to Create One Click Upsells on WooCommerce Store

I was recently planning to buy an office chair for myself. So I reached out to an online store. However, I didn’t want anything else but after I completed my shopping, they offered me chair cushions. Result? I bought them too.

This is the magic of one click upsells. It makes people buy things they didn’t plan for.

Furthermore, it benefits both customers and store owners. For the customers, it magnifies their experience by adding more value to their purchase. And for store owners, it pushes their store revenue by increasing customer order value.

Amazon accounts upselling and cross selling for their 35% of revenue growth. However, one click upsells is not the only method to boost revenue.

The number of revenue-boosting tactics are similar to the number of stars in the universe. But One Click Upsells is that one star that shines brighter among all.

Hence in this article, I’ll teach you how to create one-click upsells at your WooCommerce store. But before that, you need to know a few basic things. So let’s first start with them.

The Need for Offering One-click Upsells at Woocommerce Store

I will be very straightforward. These are a few things you’ll get if you offer WooCommerce One Click Upsells.

• Provide value to customers: With every customer order, upsell adds value by suggesting complimentary products or upgrades.
• Revenue growth: Offering one-click upsells prompts customers to buy more products that lifts their Order Value and revenue at your store.
• Better customer engagement: The customers get an easy option to buy complimentary products in a single click. This improves their shopping experience and engages them more at your store.
• Increase the sale of less-valued products: Offering one-click upsells increases the sale of complementary products people don’t buy often.
• Increase customer loyalty: Customers get the ability to select upsell offer products that add more value to their initial purchase without letting them search for it. Eliminating their product browsing hassle makes their shopping easier and ensures that they visit your store again.

Why Should Post-purchase Upsells Be Preferred Over Pre-purchase Upsells

The battle between post-purchase and pre-purchase upsells is as old as hills. But post-purchase upsells always come out as victors. And here’s how post-purchase upsells defeat pre-purchase upsells on the battlefield of online shopping.

• Pre-purchase upsells are not often purchased

  I was recently looking for a gigabit router on Amazon. While browsing on their website, they showed some other products as recommended products like a WiFi Radiation protection chip, ethernet cable, AMD Ryzen processor, etc.

  I looked at them but didn’t purchase them. However, after buying the router, they offered a WiFi USB adapter which was more relevant to my initial purchase so I bought that too.

  The epitome is, pre-purchase upsells are less convincing since they’re offered when the user is in browsing mode. Meanwhile, the post-purchase upsells are offered when the shopping is done. So customers don’t think much while purchasing them.

• Pre-purchase upsells can dilute the customer experience

  The occurrence of pre-purchase upsells can ruin the customer experience sometimes. Since they appear before the purchase is done, many customers find them irritating.

  But the post-purchase upsells are easy to purchase and don’t bother.

• Pre-purchase upsells can be irrelevant and can distract customers

  Since you offer pre-purchase upsells before the checkout is done, you don’t know what the user is interested in. Or what they’re buying. Hence you’re not sure what complementary offers will persuade them to buy more.

  But the post-purchase upsells occur when the customer has purchased the product. So the merchants know what goes with this product, and will offer them the same which will also benefit the customers.

• User is still user, not a customer

  Pre-purchase upsells are offered before a user purchases any product. If the user is just browsing and hasn’t purchased anything, offering more products doesn’t have a great chance of a sale.

  On the other hand, post-purchase upsells are offered after checkout. So the user has already paid you and they don’t hesitate to spend more for something that adds more value to their purchase.

Now you know why post-purchase upsells have an edge. You just need a WooCommerce upsell plugin that lets you offer them at your store. And the plugin I’d like to recommend you for this is One Click Upsell Funnel for WooCommerce.

It’s lite, simple, and above all, lets you do all the things I mentioned. So let’s move further and talk about how you can create One click upsell offers with this plugin.

Steps to create WooCommerce One Click Upsell offers

You can either watch the video or follow the steps written below.

1. Install One Click Upsell Funnel for WooCommerce plugin

• Navigate to your WordPress Dashboard. Under the Plugins tab, click on Add New

• Search for One Click Upsell Funnel. You’ll get the One-Click Upsell for WooCommerce plugin by MakeWebBetter

• Click on Install Now and the plugin will start installing. Once the installation is done, activate the plugin

Since the One-Click Upsell works with WooCommerce, make sure you’ve installed and activated the WooCommerce plugin first.

2. Create an Upsell Offer funnel

• Click on the 1 Click Upsell tab to access the plugin settings

• Go to the Funnel List section and click on Create New Funnel to create your new upsell funnel

• Select a target product. This product will trigger the upsell funnel if bought. You can select a single or multiple target products

• Schedule your funnel accordingly. You can either trigger your upsell funnel on a single day of the week or trigger them daily

After selecting the target product for your funnel, you need to add the offer in your funnel.

3. Create an offer for your funnel

• Click on Add New Offer and select the offer product. This product will be offered as the upsell product after the checkout is done

• Enter the discount in percent you want to offer on the upsell product
• Set the redirection where you want to send the customers if they accept or reject the upsell offer. For example, you can add Offer #1 and Offer #2 and redirect the customer to Offer #2 if he/she rejects Offer #1

• Choose the offer template and customize it accordingly. You get 3 different templates to offer upsell products. You can customize them using the Elementor page builder

• If you don’t want to use the predefined offer templates and want to add your own custom offer page, you can enter the URL of your own custom page in the Offer Custom Page Link field

• If you want to add more upsell offers, just repeat all the sub-points of point #3
• Save changes once your funnel is created.

This WooCommerce upsell plugin offers Sandbox Mode where you’re free to customize your upsell funnels before publishing them. Once you’re satisfied with your funnel, you can click on the toggle button to make the funnel live.

This is how your upsell funnel will look like on your site.

Tips to Create Best Moneymaking Upsell Funnels

You know how to create one-click upsells at your WooCommerce store. But you must also know what funnels work best. So here are some upselling tips to create the most fruitful upsell funnels at your WooCommerce store.

• Don’t add too many offers in your funnel

  The secret of upsells is that it works when you don’t force your products. Avoid adding too many products in your upsell funnel. By doing this, you’ll ruin the customer experience. And according to a report, after one negative experience, half of the customers never do business with that brand again.

  A Pro Tip: Offer 2 products (one upsell and one downsell) at max. Don’t add more than 2 offer products in your funnel. This will not bother customers and improve their experience.

• Exhibit your membership or affiliate programs on thank you page

  Thank you page is a must since it collects order details and shows your gratitude to the customers. And since every customer passes through it, you can use it as an opportunity to get more.

  Instead of redirecting customers to a basic thank you page, offer them something more on it. You can add your affiliate program or membership forms on your thank you page. Using this practice can get you more subscribers to your program. Even if they don’t join, this will give great exposure to your programs and bring more traffic to these pages in the future.

• Take care of the product relevancy

  One thing you should always make sure is that you offer products related to the initial purchase. Don’t add any random product as an offer product in your funnel just to boost its sales. Offer something that can add more value to the product. This will persuade the user to buy it instead of confusing them.

  A Pro Tip: If you want to use upsell to boost sales of a specific product, you can offer it on the Thankyou Page. You can also create a global funnel with our plugin that will be triggered regardless of any target product or category. Just make sure the product you’re offering is relevant to the initial purchase.

• Keep track of your funnels

  Tracking your funnel data will help you contemplate which funnels are performing best or worst. This will let you examine and improve your funnel performance. Keep an eye on the conversion rate of your funnels and track what target products customers are accepting and rejecting the most.

  A Pro Tip: You can track the performance of every individual funnel with our One Click Upsell for WooCommerce plugin. Moreover, you can also track the sales of your target and offer products on Google Analytics and Facebook Pixel.

What else do you get with One Click Upsell Funnel

Our One-Click Upsell Funnel for WooCommerce plugin is loaded with several helpful features and yet it is FREE! With this plugin, you can also create exclusive one time upsell offers and skip previously bought upsell products. But, if you spend a few bucks, you can buy the premium version of this upsell plugin that comes with many different features like:

• Support for variable and subscription products
• Integration with major payment gateways
• Category based upsell offers
• Premium support for 6 months

Conclusion

I’ll not say that you’ll start earning 20 times more than you earn right now after using this plugin. But this WooCommerce upsell plugin at your store will surely lift your revenue graph with time. You can try it right away and I guarantee you won’t regret it.

Just make sure you are:

• Not adding countless upsell offer products
• Not being salesy and forcing your products to the customers
• Offering upsell products which relate with the initial purchase
• Taking care of the customers’ buying experience

Keeping these points in your mind while creating your upselling strategies will get you a sustainable revenue growth. And if you get stuck with any technical difficulties, our support team is 24/7 available.

Did I miss something? Or you want to tell anything regarding upsells that frustrates you the most? Write it in the comments section or you can fill the form below.