90% of online startups fail within 120 days. The eCommerce business world is tricky and full of hurdles to plan and implement. Although eCommerce has become the lifeline for various businesses; eCommerce marketing mistakes have failed many online marketing agencies. “Sears” - have you heard of it?  It was one of the earliest online business [...]

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Every person is unique, and so are the customers. So why do all of them get the same treatment? Maybe because many businesses don’t know the importance of segmentation and thus they don’t focus on it. In this post I’ll explain what customer segmentation is and how you can do it with the best open-source [...]

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Managing your eCommerce store can be a mess, especially if you’re doing it manually. But, hey! Have you thought to connect WooCommerce to HubSpot yet? eCommerce market is getting tougher to manage, every day. And with boozing traffic, it gets even more complex if you haven’t automated the processes. Imagine, how [...]

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As we have already discussed in our previous blog that Email Marketing segmentation has huge potential under the umbrella. Have you ever wonder, how frequent you should send emails to the people? The number of emails you send largely depends on what you’re offering to your customers, their behavior and most important their specific needs. [...]

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