Upscale your Online Business with WooCommerce Gift Cards, Take a look at some surprising Stats that will answer you WHY & HOW Gift Cards make best Presents. There are numerous business strategies to gain your customer’s attention. It includes promotional emails, advertisements or coupons, posters etc.
But, If you use gift certificates as part of your marketing strategy, they can become a great way to engage your customer and make them come back. And when the season is festive, these gift certificates turned to be sales boosters for the merchants.
Every year over 90% of US consumers purchases or receive a gift card. For nine years in a row, Gift Vouchers are the most requested gift during this past holiday season.
There are many solutions are available like WooCommerce gift card plugin, but don’t bother yourself now, we will talk later in the post as well.
Let’s get started with listing some major digital gift cards benefits…
Top 5 Benefits of using Gift Card in your Business
#1 Attracts New Customers
According to research conducted by Deloitte, in their annual Holiday Survey, demand for gift certificates is growing rapidly. Gift cards encourage people who might not visit your business to take a look around and likely return to make additional purchases.
#2 Increases Brand Awareness
On birthdays and holidays, More Gift Vouchers are purchased for friends and family with the varied price range. Your brand continues to be spread among new customers.
#3 Gift Card Reduces Fraud
Gift cards can also be used for storing credit, eliminating fraud that occurs when customers try to make expired returns for cash. Issuing gift certificates in place of cash encourages more sales.
#4 Customers with Gift Cards Typically Spend More
According to Giftcards.com, 72% of customers will spend on average 20% more than the amount allotted on the Gift Vouchers. This is an easy way to boost profits and satisfy customers.
#5 Gift Cards Are Easy to Display and Distribute
There is a simpler way to attract attention to your business offerings. Display gift certificates near cash registers or the front desk to encourage impulse purchases.
It is found…
According to Statista.com, Gift Card Sales has amounted to 149 Billion U.S. Dollars in 2017. Gift Card has risen its popularity in the 1990’s, It is the time when they were introduced. Let’s have a look what other stats say…
#1 81% of women and 71% of men love receiving gift cards
81% of women surveyed agreed that receiving a Gift card makes them happy and 71% men feel same. The The Gift Vouchers and Promo codesare the Gifts of Convenience that people love to have so that they can use the same as per their convenience. No sooner customers find gift card option, they readily take it as their first priority for gifts.
#2 93 % of U.S. consumers purchase or receive Gift card annually
This statistic presents gift card coupons sales in the United States from 2006 to 2018. In 2015, gift card sales amounted to 130 billion U.S. dollars. Gift cards have risen in popularity since the 1990s when they were introduced. It is also estimated that 93% of U.S Consumers purchase or receive Gift Vouchers every year.
#3 The gift card is the #1 most requested present during holidays and festive seasons
The popularity of gift card code doesn’t slow down during the holidays. Gift cards have been the#1 most requested item on holiday wish lists for 9 years in a row. Approximately 60% of surveyed consumers said that they would prefer to receive a gift card instead of items such as electronics, clothing, and DVDs or other entertainment media.
WooCommerce Smart Coupons are flexible, easy to buy and use, their popularity as a gift continues to increase. There’s no sign that retailers are going to sell gift cards during the holidays in small quantities. Gift Cards are more personalized and they create memorable moments and experiences like Father’s Day, Mother’s Day etc.
#4 More than $100 Billion is spent on Gift Cards every year
In 2016, total gift card coupons sales reached an astronomical $140 billion. Driven by innovations like digital Gift Vouchers, e-gift cards, and aftermarket gift card sales platforms, the gift card industry has never been stronger. Sell gift cards to boost sales and earn profits.
These automatically generated digital gift cards are becoming boon for the marketers. The future forecast for the gift certificate is even stronger. The market is estimated to continue to grow at a rate of 5-6%, and CEB has estimated that the total money spent on gift cards will reach $180 billion by 2018.
#5 90% of gifts cards are used within 60 days of purchase
The vast majority of gift certificates that are purchased are spent relatively quickly. And wide range of customers buy gift cards and even using them on daily basis. Around 90% of gift cards are spent within 60 days of their purchase.
(Above figures are taken from ejgiftcards.com)
Why WooCommerce Gift Card Plugin is in Limelight?
WooCommerce Gift Card plugin are ‘ultimate’ which compels us to think that it might be equipped with some extravaganza features and so does it offers.
The dilemma regarding gifting would have never been sorted out. Build your own Gift card templates with easy modification.
Thanks to the plugin that provides us with such out of the box solution.
The MakeWebBetter team launched a product WooCommerce Gift Card plugin which is trending the internet these days all across the globe applicable for both simple product and variable products.
The product is very popular among the people of almost all the age groups. A recent survey showed that WooCommerce Gift Card was the second best selling product on the e-commerce websites. Recently it was awarded the badge of Weekly Top Seller product by Envato market.
Increase your Brand awareness with The Gift of Convenience
Sellers must have come across such situations and received several emails from numerous email addresses & from the customers asking to extend the offers for some more time so that they can order the particular product at that point of time.
Features of WooCommerce Gift Card Plugin
The extension of offers does not happen as it would bring degradation to the market of the seller. Customers remain confused regarding what to gift to their dear ones.
WooCommerce Gift Card Plugin has brought several innovative features.
#1 Set any date with Gift card scheduling
WooCommerce Gift Card works in a similar way as a normal Gift Coupons with several other added features. With WooCommerce Gift Card the customer can set any date of his/her choice. The recipient may receive the order on the desired day at the desired place. Thus making it extremely comfortable for the customer.
#2 Fully Customizable Email template with all supported shortcodes
The WooCommerce Gift Card plugin comes with 20 desired email templates, the seller can set and customers can choose the template of their choice. the seller can set the template of their choice. Sellers can award the customers with thank you gift cards thus boosting their confidence and retaining the future relationship with the customer.
#3 Fully Transparent
The WooCommerce Gift Card lets the merchants provide full transparency to the customers while applying coupon. So, they can check the reviews of the previous customers and get satisfied, thus bringing a lot of traffic to the website.
#4 Dual Gift card code format
Display Qr Code and Barcode for security reason.
WooCommerce Gift Card Plugin is compatible with a variety of platforms
- Excellent compatibility with WooCommerce 3.1.x, with WooCommerce 3.0.x and WooCommerce 2.6.x.
- The WooCommerce Gift Card runs smoothly on the versions of WordPress 4.0 and above.
- It is compatible with sixteen different templates to name a few Divi, Avada, Flatsome and Genesis Framework.
The WooCommerce Gift Card Plugin is becoming a must-have product for every seller these days. Consequently, It is on a hike all over the internet and therefore, enormously popular among the women.
Who in the world does not wants gifts? And when it comes to gifting, the WooCommerce Gift Cards are the best surprises.
Read Why WooCommerce Gift Cards are ‘the best’ for this season in Upscale your online-business and go Whee this Valentine!